Your Guide to Building Genuine Connections as a New REALTOR®

Your Guide to Building Genuine Connections as a New REALTOR®

Breaking into any new industry can feel a little like being the new kid at school. Everyone seems to know each other, and you're left wondering if you’ll ever find your footing.

In real estate, where relationships are everything, that feeling can be even more intense.

But here’s the good news: everyone started as the “new kid.” Every top-producing agent, every respected broker, every seasoned professional you meet – they all had a “first day” in the business.

And most of them remember exactly what it felt like to walk into a room and feel like an outsider.

Even better news? Real estate professionals thrive on connection and understand that cultivating quality relationships is key to building a successful business. 

So, how do you do it when you’re just starting out? Here are seven approachable, actionable ways to begin building those all-important relationships as a new REALTOR®.

 

1. Show Up (Even When It's Uncomfortable)

The first step to building relationships is to actually be where the relationships are happening. That means attending industry events, association meetings, broker open houses, community fundraisers, and office gatherings — even if you feel nervous or unsure.

You don’t need to have all the answers or impress anyone. Your presence alone shows that you’re engaged, invested and ready to learn. Smile, introduce yourself, and ask questions. Most people appreciate genuine curiosity and are happy to share advice with someone just starting out.

Remember: showing up consistently is half the battle. The more people see your face, the more familiar you become.

 

2. Lead With Value, Not a Pitch

Its tempting to jump into conversations to try to prove your worth or land your first referral, but relationships arent built on sales pitches — theyre built on value and trust.

Think about how you can help others. Can you share a helpful article? Volunteer for an event? Offer to assist at an open house? When you lead with generosity rather than self-promotion, people take notice.

 

3. Find a Mentor

Mentorship doesn’t have to be formal to be powerful. Sometimes, it starts with a coffee meeting or a quick chat after an event. Look for agents whose style you admire — whether it’s their professionalism, their marketing, or their ability to connect with clients — and reach out.

People want to share their journey. Conversation starters might include: What do they wish they knew when they were in your shoes? What activities helped them find sustained success? Most REALTORS® will appreciate your interest and will likely be flattered that you’re seeking their insight.

As a bonus, a good mentor can help open doors to other relationships in the industry, too.

 

4. Engage Online

Social media isn’t just for listing photos and “just sold” announcements. It’s also a strategic tactic to connect with other professionals in a low-pressure way.

Here's how to do it intentionally:

  • Follow local REALTORS®, lenders, stagers and industry leaders.
  • Leave a thoughtful comment on others’ posts to show that you’re paying attention. 
  • Share useful content.

Avoid sliding into DMs with a cold pitch. Be yourself and show up consistently online, the same way you would in person. It seems small, but over time, it builds familiarity and rapport.

 

5. Be Reliable and Professional

Nothing builds relationships faster than being someone others can count on. Show up on time, follow through on promises, communicate clearly, and treat everyone — from fellow REALTORS® to assistants to inspectors — with respect.

Reputation travels fast in this industry, especially at the local level. Being the REALTOR® who’s easy to work with, dependable, and kind? That’s a magnet for professional relationships.

 

6. Celebrate Others' Success

A little positivity goes a long way. When someone closes a big deal or earns recognition, congratulate them. Real estate can be competitive, but that doesn’t mean it has to be cutthroat.

When you show genuine support for others’ success, you build goodwill, and it makes people more likely to root for you in return.

 

7. Give Yourself Grace

Remember that relationships take time. You don’t need to walk into your first networking event and come out with five best friends. Give yourself permission to be new, to make mistakes, and to grow into your confidence.

 

Navigating Relationship-Building in Real Estate

As you put these tips into practice, remember: Keep showing up, keep being kind, and keep learning. Before long, you’ll look around and realize you’re no longer the new REALTOR® — you’ve built lasting relationships that are helping your business thrive.