Client Retention vs. Acquisition: Why Long-Term Relationships Matter More Than You Think

Client Retention vs. Acquisition: Why Long-Term Relationships Matter More Than You Think

Acquiring new clients often takes center stage in the fast-paced world of real estate. However, maintaining clientele is what leads to long-term success.  Read more below on why relationships are key ...
Read More
FCC Rules Regarding Telemarketing

FCC Rules Regarding Telemarketing

The FCC recently enacted new rules related to telemarketing, but due to ongoing litigation, it is currently unclear which rule(s) will ultimately take effect, or when they will become effective. In ...
Read More
A Letter to the Membership: HB230

A Letter to the Membership: HB230

We are writing to inform you of an important update to Alabama real estate license law that will take effect next month on April 18, 2025.
Read More
Spring Maintenance Checklist: Get Your Home Ready for the Season

Spring Maintenance Checklist: Get Your Home Ready for the Season

Spring is the perfect time to tackle home maintenance tasks that will keep your property looking great and functioning smoothly all season long. From cleaning gutters to inspecting your HVAC system, ...
Read More
Selling Your First Home? Here are Eight Tips for a Smooth Sale

Selling Your First Home? Here are Eight Tips for a Smooth Sale

Selling your first home is an exciting milestone that can be overwhelming if you aren't sure where to start. Learn eight tips to help you have a smooth, successful sale.  ...
Read More
Capitol News and Notes – Week 5 Recap – REALTOR® Priority Bill Passes Unanimously

Capitol News and Notes – Week 5 Recap – REALTOR® Priority Bill Passes Unanimously

The Alabama Legislature wrapped up a busy fifth week of the 2025 session, delivering a major win for real estate professionals and consumers alike. With the legislature taking a break this ...
Read More
The Power of a Personal Brand (And Why Every REALTOR® Needs One)

The Power of a Personal Brand (And Why Every REALTOR® Needs One)

In today's digital world, your online presence is often a potential client's first impression. Learn how to create a standout brand as a real estate professional that attracts the right clients ...
Read More
February 2025 Major Investors

February 2025 Major Investors

Thank you to the following members who became 2025 ARPAC Major Investors in the month of February! 
Read More
2025 Upcoming Education Report

2025 Upcoming Education Report

Read more to find out what educational offerings are happening around the state. 
Read More
February 2025 Monthly Membership Report

February 2025 Monthly Membership Report

February has shown a decline with statewide REALTOR® membership at 17,859, a decrease of 718 members, a 3.86% decrease since the end of February last year.
Read More